April 28, 2011
The New Spring/Summer Collection is Live!
The new deity Softgoods Spring/Summer line is available and features our new range of shirts, hoodies, and flat bill fitted hats. Wanting to deliver you the best quality gear possible, we have proudly partnered with clothing leader American Apparel to print our artwork to their 2001 model shirts. With unparalleled fit, durability, and breathability, the 2001 shirt offers a slim lightweight cut that has become an industry standard and excels in every aspect that Hanes etc. fall short at.
With the introduction of a few colors outside of the black spectrum, you will find a variety of styles suited to people who gravitate to our bold tastes or simply want to represent without drawing too many eyes. From our Inspiration Series tribute to deity blood Taylor Sage, to our love of classic 50's exploitation advertising, to out new Icon logo, and more...the line up offers depth, quality, and a focus on fit and finish.
Joining the expanding shirt line is the new Icon 3D Flat Bill Hat that features our Icon logo that is embroidered in a 3D format on a FlexFit 210 Fitted hat. The quality of this hat is hard to put into words without seeing it in person and has quickly become one of our favorite pieces in our wardrobe.
The new lightweight and fitted deity Bike Co. Full Zip Hoody is an excellent addition to the deity collection by offering a weight that is best suited in Spring and Summer evenings and a quality that is impossible to beat. With contrast white drawcords, impact white zipper, and simple artwork...the deity Bike Co. Full Zip is elegant, refined, and will keep you from getting hung up on your bike during trail sessions.
Hit up your local stocking deity dealer or visit our store and pick up some deity style for this season!
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